ACTUAL4CERT MCC-201 MARKETING CLOUD CONNECT ESSENTIALS EXAM QUESTIONS ARE AVAILABLE IN THREE DIFFERENT

Actual4Cert MCC-201 Marketing Cloud Connect Essentials Exam Questions are Available in Three Different

Actual4Cert MCC-201 Marketing Cloud Connect Essentials Exam Questions are Available in Three Different

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Salesforce MCC-201 Certification Exam comprises 60 multiple-choice questions that must be completed within 90 minutes. MCC-201 exam covers six key areas, including Marketing Cloud Connect, Data Management, Journey Builder, Email Studio, Mobile Studio, and Advertising Studio. To earn this certification, candidates must achieve a passing score of at least 68%.

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q80-Q85):

NEW QUESTION # 80
Northern Trails Outfitters has a contact count of nearly 10 million records. They have noticed slower processing times when sending using Journey Builder.
Which two actions could they take to optimize Journey performance? (Choose 2 answers)

  • A. Use Data Extension Entry Sources with Filters applied to perform segmentation activities for Journey Builder.
  • B. Perform large-scale segmentation in Automation Studio before admitting contacts into Journey Builder.
  • C. Include data for decision splits in Attribute Groups in Contact Builder, use contact data rather than journey data.
  • D. Create a prefiltered, sendable copy of data extensions for each journey instead of using the same entry source.

Answer: B,D

Explanation:
Performing large-scale segmentation in Automation Studio before admitting contacts into Journey Builder can help reduce the amount of contacts admitted into the journey, thereby increasing the performance of the journey.
Creating prefiltered, sendable copies of data extensions for each journey instead of using the same entry source can also help optimize journey performance as it reduces the number of contacts that have to be processed for each journey. This can help with performance as the data extension is already filtered and therefore the journey has to do less work in terms of filtering the participants. For more information, see the Salesforce Certified Marketing Cloud Consultant Exam Study Guide[1] or the Salesforce documentation on Journey Performance[2].
[1] https://trailhead.salesforce.com/content/learn/certifications/marketing-cloud-consultant/marketing-cloud-consultant-exam-study-guide [2] https://help.salesforce.com/articleView?id=mc_jb_improve_journey_performance.htm&type=5


NEW QUESTION # 81
Northern Trail Outfitters received an email about reaching API limits within Salesforce and they think this is caused by the integrated Marketing Cloud account.
Which two types of API calls are counted against the rolling 24-hour limit?

  • A. CreateSalesforceObject() AMPscript
  • B. Login Calls
  • C. Bulk API
  • D. SOAP API Calls updating objects

Answer: A,D

Explanation:
SOAP API calls updating objects and CreateSalesforceObject() AMPscript are both types of API calls that are counted against the rolling 24-hour limit in Salesforce. Login calls and bulk API calls are not counted against this limit. Reference: https://developer.salesforce.com/docs/atlas.en-us.api_rest.meta/api_rest/intro_api_concepts_limits.htm https://developer.salesforce.com/docs/atlas.en-us.noversion.mc-programmatic-content.meta/mc-programmatic-content/createsalesforceobject.htm


NEW QUESTION # 82
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?

  • A. No re-entry
  • B. Re-entry only after exit
  • C. Re-entry anytime

Answer: C


NEW QUESTION # 83
Northern Trail Outfitters has been using Marketing Cloud for one of their brands for the last year and wants to migrate another brand to their portfolio. The two brands have contrasting target groups and identities so they need the emails and landing pages to have different styles that refrain from mentioning the other brand in any way.
What should be recommended?

  • A. Implement a new SSL Certificate for the new brand.
  • B. Request a Private Domain to be added to the existing business unit.
  • C. Create a new business unit for the new brand.
  • D. Request a second SAP for the existing business unit.

Answer: C


NEW QUESTION # 84
Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative.
How should this distributor-specific sender profile be configured in the Marketing Cloud?
Choose 2 answers

  • A. Match the external keys of the sender profile and data extension containing account representative details.
  • B. Populate substitution strings in the sender profile for the profile attributes containing from name and from email values.
  • C. Pick "Choose from list," selecting the from name and from email values from the list of account users.
  • D. Utilize data extension AMPScript lookups to dynamically populate the from name and from email values.

Answer: B,D


NEW QUESTION # 85
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